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Featuring the Best in Career Advice, Digital Marketing and Franchising

5 Essential Tips when Hiring Digital Marketing Freelancers

by Gennady Liakhter on Mar 16, 2018 3:42:05 PM

Have you ever considered hiring a freelancer to boost your productivity on your next big project?

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Topics: Career Tips & Advice, Digital Marketing Trends & Tactics, Grow my Agency, Grow Your Marketing Agency

Can WSI Help Find Your Key to a Better Life in 2018?

by Mark Dobson on Mar 9, 2018 3:38:46 PM

There comes that point in the lives of many senior-level sales and marketing executives where they feel they’ve accomplished everything they can within a traditional professional framework. They are now ready to look outside the box for a career move that will provide them new opportunities for growth and success. If that sounds like one of the goals that you’ve made for 2018, then perhaps WSI can help. Let’s not beat around the bush. Let’s tell you straight away that we offer you the opportunity to start a digital marketing business that you can build on your own. What else can we help you with? Read on.

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Topics: Career Tips & Advice, Franchise Ownership, Digital Marketing Franchise, WSI Franchise Information

Could Digital Marketing Be the Best Career Choice for Millennials?

by Daniel Lattanzio on Mar 6, 2018 3:50:17 PM

Digital marketing is a fun, exciting, evolving, and challenging career that certainly isn't for everyone. But there are many things about this field that make it an ideal fit for Millennials, especially because it affords younger workers an opportunity to explore their entrepreneurial spirits while also maintaining a stable job. Moreover, digital marketing is only going to keep growing in the coming years, and it’s something that you can do from anywhere in the world.

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Topics: Career Tips & Advice, Franchise Ownership, Becoming an Entrepreneur, Digital Marketing Franchise

How WSI Is Helping a Growing Population of Women Define Their Digital Marketing Careers

by Trinda Tresham on Mar 2, 2018 3:21:27 PM

Digital marketing isn't always something professional women think of when they're brainstorming ways to strike a healthier work-life balance, find new learning opportunities, and explore personal and professional growth. But the truth is that over the last 20-plus years, WSI has been helping women redefine their careers through digital marketing, and if given a chance, we could do the same for you. Here's how.

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Topics: Career Tips & Advice, Franchise Ownership, Becoming an Entrepreneur, Digital Marketing Franchise, WSI Franchise Information

Top 3 Work-Related Fears Millennials Face and How to Tackle Them

by Daniel Lattanzio on Feb 27, 2018 3:46:14 PM

Millennials or the generation born between 1980 and 2000 have a bad rap. They are often stereotyped as entitled, self-centered, or lazy at work. The truth is, most millennials are as hard-working and motivated as any other person who entered the workplace before them. What’s different is their expectations, ambitions, and their fears. If you as a millennial can recognize your concerns, and learn to tackle them, it will be a more comfortable journey to professional success.

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Topics: Career Tips & Advice, Business Skills & Trends, Franchise Ownership, Becoming an Entrepreneur

3 Ways to Overcome Your Struggles with Mobile Marketing

by Gennady Liakhter on Feb 23, 2018 3:41:24 PM

Mobile devices have changed not only the way people communicate with one another, but also the way they search for information online, shop, and interact with the digital world. In fact, about 60 percent of all internet searches these days are done from mobile devices, and this is changing the way marketers approach their digital marketing messages. But like all forms of marketing, mobile marketing is both art and science, and it requires special expertise that not everyone has. When it comes to succeeding in marketing for mobile, here are three things to keep in mind:

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Topics: Digital Marketing Trends & Tactics, Grow my Agency, Grow Your Marketing Agency

Flexible Work Arrangements: Can It Make Women More Productive?

by Trinda Tresham on Feb 20, 2018 3:03:26 PM

A flexible work arrangement can refer to any of the following situations: flexibility in the scheduling of work hours, flexibility in the number of hours worked (e.g., part-time work, job shares), or flexibility in the place of work (e.g., work from home). While flexible hours is a great option to have for all employees, it can be especially beneficial to women professionals, many of whom have responsibilities outside the workplace. In fact, in many cases it works for employers as well since having flexibility in the workplace can alleviate stress, make employees more loyal, and lead to a workplace environment and culture that’s more positive and productive.

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Topics: Career Tips & Advice, Becoming an Entrepreneur

Top 10 Career Preferences of a Creative Millennial and What Makes Them Attractive

by Daniel Lattanzio on Feb 16, 2018 3:15:39 PM

The most promising careers for millennials, could range anywhere from accountant to X-ray technician, but if we talk about ideal careers for creative millennials, then the job possibilities become a little bit more interesting. Here are some of the best job opportunities out there today for creative young people in the workplace.

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Topics: Career Tips & Advice, Digital Marketing Trends & Tactics

Nurturing: It’s the Secret to Making Your Entrepreneurial Dreams Come True!

by Mark Dobson on Feb 13, 2018 3:38:40 PM

feb13“Dreams don't work unless you take action. The surest way to make your dreams come true is to live them.” ― Roy T. Bennett

An entrepreneurial journey almost always begins with a dream. For many, this remains a dream. Some dreamers allow the fear of failure overcome their desire to live out their dream business ideas. Others jump in without preparation.

The key to successfully start your own business lies in the process of nurturing your dream. Allow it to develop. Invest time and effort. Start with taking baby steps.

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Topics: Career Tips & Advice, Becoming an Entrepreneur

Strengthen your Brand Engagement through Storytelling

by Gennady Liakhter on Feb 9, 2018 3:38:54 PM

Stories are one of the most compelling methods of communication that humans have, and they're certainly more engaging than a page full of facts and statistics. That’s because people relate to another person more than they do to numbers and data, and they respond to familiar characters and themes in a way that raw data can't compete with. Stories have been a part of our history long before there were written languages to facilitate communication. It may come as no surprise, therefore, that when a business wants to know how to get brand engagement, storytelling is the trick of the trade that will produce immediate results and immediate responses from your audience.

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Topics: Business Skills & Trends, Digital Marketing Trends & Tactics, Grow my Agency, Grow Your Marketing Agency

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