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Featuring the Best in Career Advice, Digital Marketing and Franchising

Consultant Interview with Daphne Anderson

by WSI on Nov 10, 2021 6:00:00 AM

Each month, we interview a WSI franchise owner, giving them the opportunity to share their industry insights and tell us about the journey they have been on since joining the global WSI family. This month, we introduce Daphne Anderson, a Digital Marketing Strategist and Consultant based in Atlanta, GA.

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Topics: Internet Consultant interview

Making a Difference to Businesses Globally

by Daniel Lattanzio on Oct 20, 2021 4:35:33 PM

WSI was recently recognized by The Franchise Universe as a winning franchise in the digital marketing industry. This is, in part, thanks to our advocacy of constant reinvention and digital remodelling in an ever-changing landscape of business, institutions, and society. At WSI, we get excited about the very advancements and innovations that many marketers and business owners dread. WSI has spent over 25 years accumulating key expertise and experience in both the digital marketing industry and franchising.

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Topics: WSI Press and Media

Consultant Interview with Nicky and Peter McKenna

by WSI on Sep 15, 2021 7:00:00 AM

Each month, we interview a WSI franchise owner from the expanded global WSI family. This month, we introduce Nicky and Peter Mckenna, the husband-and-wife team who lead WSI Digital Advisors in London. 

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Suppliers Interview with Jack Porter-Smith

by WSI on Jul 14, 2021 5:06:00 AM

Each month, we profile WSI members from around the world. This month, Francois Muscat interviewed entrepreneur, public speaker, mentor, dedicated leader, and WSI network supplier, Jack Porter-Smith. Not only does Jack commute between Scotland and Canada, but he also helps our Internet Consultants to deliver their projects.

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Topics: Agency & Supplier Profiling, Digital Supplier

6 Time Management Tips For The Entrepreneurial Mind

by Daniel Lattanzio on Jun 2, 2021 12:04:00 PM

From business plans and models to market research and even accounting, starting a new business from scratch is difficult. Lots of time, effort and investment go into launching a new company. Your ability to be efficient and planful are two essential skillsets to achieve your desired results faster. The entrepreneurial lifestyle is fast-paced, and since each of your working hours is time you are spending away from your family, you'll want to make sure you are maximizing it properly.

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Suppliers Interview with Marty Greif

by WSI on May 5, 2021 11:03:33 AM

Each month we profile a WSI supplier or digital marketing consultant from around the world. This month, we talk to Marty Greif, an author, digital marketing expert, president of Site Tuners, and Conversion Rate Optimization specialist from Tampa, Florida.

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Topics: Digital Supplier

WSI is a FRAN-TASTIC 500 Digital Marketing Franchise

by Daniel Lattanzio on Apr 26, 2021 8:30:00 AM

The WSI digital marketing franchise is proud to be recognized as a FRAN-TASTIC 500 brand for 2021!

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Topics: WSI Press and Media

Reasons Why a Business Plan Is Important for Entrepreneurs

by Daniel Lattanzio on Mar 31, 2021 7:00:00 AM

Editor's Note: This post was originally published in September 2018 and has been updated with new content that highlights the importance of proper business planning in 2021's economy.

What is a business plan? For people who are just starting out and forming their own company, whether it's a small freelance business at home or a new venture with an office and a starting pool of employees, there's a lot of importance to a business plan. It is a road map, an outline, a document that explains what your business is, what the goals of the enterprise are, and how exactly it will set about achieving those goals. So beyond being a document that identifies your business, what else does such a plan do for you?

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Topics: Career Tips & Advice, Becoming an Entrepreneur

WSI Consultant Interview with Gunnar Hood from Oklahoma City

by WSI on Mar 10, 2021 7:00:00 AM

Each month we share an interview with one of our WSI franchise owners as we discuss their WSI experiences. Here we speak to Gunnar Hood from Oklahoma City, where he lives with his wife of 35 years, one of his three grown children (who moved home during lockdown), and an adorable pooch.

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Topics: Internet Consultant interview

The Power and Resilience of Digital Marketing

by Daniel Lattanzio on Mar 9, 2021 10:42:40 AM

As the President of WSI and having joined the company 22 years ago, Valerie Brown-Dufour knows a thing or two about digital marketing franchising, and she has seen how the demand for digital solutions has skyrocketed in recent years. And it's thanks to that expertise that Franchise Journal featured her on their latest issue, where she talks about the relevance of the WSI business model during COVID lockdowns and how continuous knowledge sharing among franchisees strengthens the WSI Network.

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Topics: WSI Press and Media

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