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Featuring the Best in Career Advice, Digital Marketing and Franchising

Cheryl Baldwin

Cheryl Baldwin, Director of Marketing Communications at WSI, oversees WSI’s Marketing Department. She’s an integral part of the WSI’s global brand presence and corporate identity. When she's not busy implementing the latest digital marketing campaign for WSI, she can be found cheering on her beloved Toronto Blue Jays and Toronto Maple Leafs. No doubt about it, she’s proud to be Canadian, eh!

Email: cbaldwin@wsicorporate.com

Author's Posts

Get Your E2 Visa and Move to the USA

by Cheryl Baldwin on Apr 29, 2019 12:41:42 PM

WSI is an Excellent Investment Option for Obtaining Your E2 Visa

Gaining your E2 visa and moving to the United States offers you the ideal opportunity to operate a business in a thriving economy.

In our latest post, we’ll explore the E2 visa in detail and explain the value in choosing it as a way to invest in your own WSI franchise. 

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Topics: Career Tips & Advice, Franchise Ownership, Becoming an Entrepreneur

The Future of Digital Marketing: 5 Predictions for 2019

by Cheryl Baldwin on Jan 23, 2019 3:30:14 PM

Dating back to 2014, we’ve made marketing predictions for the year ahead. Of course, we’d be remiss if we didn’t mention the entire reason we started doing these marketing predictions posts: Rand Fishkin’s annual predictions on the Moz blog, which he began doing all the way back in 2011.

Since we like to keep things real here on the WSI Franchise blog, we’ll grade the claims we made last year, just to make sure we’ve still got the Nostradamus touch. Here’s the grading scale we created for the OG predictions post in 2014:

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Topics: Career Tips & Advice, Digital Marketing Trends & Tactics, Becoming an Entrepreneur

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